Monday

Mobile, Social, Global: It's Divotr, A New App for Golf Fans

The idea actually germinated a while back... a couple of years ago, to be exact.

I was chatting with Doug Farrick... a fellow New Englander and golf blogger of note at GolfDash... about some remarkable experiences I'd had, via social media, with golf fans around the world.

As an early adopter on Twitter I'd encountered a highly engaged... and very engaging... group of global golf fans and had spent numerous summer weekends in front of my laptop sharing the excitement of pro golf tournaments... that I otherwise would've watched alone, in the climate controlled solitude of my cloistered man woman cave.  The 2008 Players Championship was where it really hit home for me; watching Sergio Garcia win in a playoff with Paul Goydos was infinitely more exciting in the (virtual) company of several hyper-excited golf fans in Spain  than watching all alone... with only my Corona Lite as company.

Doug had had some similar experiences, and we both agreed that golf fans... like fans of any sport... tend to have much more fun in real time and collectively, than they do alone.  Seeing as how we're both fans of myriad players and a number of different international tours, we decided we needed to find a way to refine and enhance the global fan experience that we were beginning to develop a taste for on the rapidly growing platform called Twitter.

Fast forward a couple of years; Twitter has experienced explosive growth (the tweets-per-day count has risen from 2 million tweets to over 2 hundred million) as have other social networks... some of them only months into their existence.  The mobile space is also evolving at an astonishing rate, and that's where Divotr comes in.

Divotr is the fruit of that long-ago chat I had with Doug.  It's a new mobile/golf/social app that'll take global fans of all stripes to an awesome new level of real-time interaction.  We're almost ready to launch, and while we put the final pieces into place you can get early access and the latest updates via email and Twitter.  Just sign up at our launch page.  Encourage your golf-fan followers to check us out as well.

I look forward to seeing you soon on Divotr... and I have a feeling 2012 is going to be a great year for golf fans.

4 comments:

  1. Sounds like fun. The coverage of some of the LPGA in Asia can be pretty sketchy here. I would be nice to be able to get updates from those who are watching.

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  2. With more and more high profile tournaments taking place in various countries around the world true fans will increasingly find themselves getting their news, updates and features from multiple platforms. For a so-called niche sport like golf, this is the future.

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  3. Good luck with Divotr, Patricia and Doug!

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  4. The golf tours are competing for sponsors, players and attention from fans but the playing field is skewed by the media dominance of the PGA Tour and that perpetuates their "popularity" whether they're the most exciting, interesting or fun to watch. Anything that could break that cycle would be fantastic.

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