tag:blogger.com,1999:blog-2640652526116928447.post6399961525493531250..comments2024-03-27T06:15:18.574-04:00Comments on GOLF GIRL'S DIARY: GoDaddy Golfer Anna Rawson's Brand-Identity CrisisAnonymoushttp://www.blogger.com/profile/04225531813848577032noreply@blogger.comBlogger17125tag:blogger.com,1999:blog-2640652526116928447.post-61194601502872129962009-06-30T00:10:38.243-04:002009-06-30T00:10:38.243-04:00Well… I visit your website first time and found th...Well… I visit your website first time and found this site very useful and interesting! <br /><br />Cynthia Kurtz<br /><a rel="dofollow" href="http://sexyeditor.com/callaway-x-irons-x22-x-20-x18" rel="nofollow">callaway x</a>cynthiahttps://www.blogger.com/profile/16089675619554623080noreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-79082704736304754382009-03-27T14:04:00.000-04:002009-03-27T14:04:00.000-04:00I would think that the results of her associating ...I would think that the results of her associating with GoDaddy will be what sort of marketing efforts they put her in.<BR/><BR/>Personally, I think that the over-sexed dirty-old-man ads set of a golf course would be horrible for Anna long term.<BR/><BR/>Besides, Sophie Sandolo seems to have the pro golfer erotica market cornered all to herself right now.<BR/><BR/>I tend to like ladies who are bright, accomplished and sexy in ways that don't resemble exotic dancers, but that's just me. <BR/><BR/>Oh, one last thing from a pro photographer who's done fashion and glamour: you know the difference between pornography and erotica? The lighting.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-64577433447997997902009-03-26T13:40:00.000-04:002009-03-26T13:40:00.000-04:00Maybe it's that word "inconsistency" that keeps st...Maybe it's that word "inconsistency" that keeps sticking in my head. You can't name a woman who only dresses one way. <BR/><BR/>I'm sure if we checked out your closet(s) ;-), we would find lots of elegant high class clothes, some regular every day clothes, some casual clothes, and some diggin' in the dirt clothes.<BR/><BR/>Granted, you're not making money with your wardrobe, but even if you were, you would still have a variety of clothes in your closet.<BR/><BR/>You keep pointing at pictures of her doing really nice, conservative clothes. The pictures she is most known for were in the GolfPunk article a couple of years ago. VEEERRRYYYY sexy.<BR/><BR/>Maybe if we're lucky, that hat company will get mad and pull out so she won't have to wear those things anymore. :-DAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-5260998228751152702009-03-26T13:08:00.000-04:002009-03-26T13:08:00.000-04:00@Court When I'm talking about Anna I'm really talk...@Court When I'm talking about Anna I'm really talking about "team Anna" and assuming she works closely with her management team and makes sponsorship decisions <I>with</I> them.<BR/><BR/>And I don't think the contrast has to be as extreme as a "nice clothing line vs a strip club" to show brand inconsistency. It can be as subtle as the difference between an elite, sophisticated vibe and an accessible, sexy vibe. And again I don't know if this inconsistency will necessarily be negative in the end. We'll see. :o)Patricia Hanniganhttps://www.blogger.com/profile/13221547585113488764noreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-86966241084682861052009-03-26T12:41:00.000-04:002009-03-26T12:41:00.000-04:00Patricia - wouldn't that "consistency" that the "e...Patricia - wouldn't that "consistency" that the "experts" harp on come into play more if she was advertising a nice clothing line by day, and a strip club by night ? As long as she's not putting her name on something immoral or competitive (Nike clubs with Adidas clothes, etc) - it's not likely that her sponsors are going to complain.<BR/><BR/>Besides, she's not the one hunting these deals down - that's what her management is supposed to be doing for her.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-21872918012064002052009-03-26T12:35:00.000-04:002009-03-26T12:35:00.000-04:00Thanks for all the thoughtful comments. The topic ...Thanks for all the thoughtful comments. <BR/><BR/>The topic of personal branding is interesting to me. Most experts in the subject agree that consistency is very important and I saw Anna's GoDaddy affiliation as not being consistant with the personal brand she reflects in her website. <BR/><BR/>I certainly don't reproach her for it...not at all...I'm just wondering if it will work to her advantage. Time will tell.<BR/><BR/>And, yes it's definitely a win/win for GoDaddy and Parsons.Patricia Hanniganhttps://www.blogger.com/profile/13221547585113488764noreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-206621095488694132009-03-26T10:59:00.000-04:002009-03-26T10:59:00.000-04:00...and now that I see Nisha's picture - maybe SHE ......and now that I see Nisha's picture - maybe SHE would've been great as the Go Daddy girl ! :-)Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-76605200712023573962009-03-26T10:58:00.000-04:002009-03-26T10:58:00.000-04:00It's pretty simple - she's the clothes hanger - no...It's pretty simple - she's the clothes hanger - not the designer. The model gets paid to put on whatever the designer wants her to wear as long as the money is right.<BR/><BR/>I don't think GoDaddy is trying to spruce up their image. They get the attention they get by being brash and sexy. They sign people up for web addresses - not exactly a thrill packed business - so they add the thrills. Rawson is a hot, free spirit who is building public notice. She is huge in Australia, which is a newish market for them.<BR/><BR/>Personally, I don't get the fascination with Danica Patrick or Vanessa Rousso. Danica has gorgeous hair and a nice face, but I would almost rather hear Michael Phelps speak. Vanessa Rousso is mean as a snake, and even less attractive standing up than sitting at the poker table. (and no - I wouldn't want to go head to head with her - she's pretty good with the cards and chips !)<BR/><BR/>Rawson could be a huge pick up for them.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-53966508234249604392009-03-25T19:48:00.000-04:002009-03-25T19:48:00.000-04:00I think it works better for GoDaddy than it does f...I think it works better for GoDaddy than it does for Anna.<BR/><BR/>Except financially, of course ;-)<BR/><BR/>BTW, Patricia, when are you gonna re-add my link ;-)Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-24286955147086104242009-03-25T18:33:00.000-04:002009-03-25T18:33:00.000-04:00How about the other way around... How about GoDadd...How about the other way around... How about GoDaddy wanting to sophisticate and classy up their name? Anna Rawson can bring a TON to the table when you combine the attributes you mentioned... and therefore creating a new brand-identity for GoDaddy? Now, they are touching the Golf World - with Anna as their representative:)Nisha:)https://www.blogger.com/profile/09381145210010020205noreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-40022113928182458162009-03-25T18:32:00.000-04:002009-03-25T18:32:00.000-04:00This comment has been removed by the author.Nisha:)https://www.blogger.com/profile/09381145210010020205noreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-53612236956660764602009-03-25T18:10:00.000-04:002009-03-25T18:10:00.000-04:00I agree with Breezee. I believe Anna feels the win...I agree with Breezee. I believe Anna feels the window of opportunity only stays open for so long with attractive athletes. Grab the cash or marry rich - or both 'em...Vince Spencehttps://www.blogger.com/profile/10761454912786879102noreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-45091522246822133662009-03-25T16:26:00.000-04:002009-03-25T16:26:00.000-04:00From a branding standpoint, you are dead on, Golf ...From a branding standpoint, you are dead on, Golf Girl. Anna Rawson has no past "brand attributes" that would make me think she's the logical choice as the next Go Daddy Girl. It doesn't even sound right. It's an odd marriage for her. For Bob Parsons, it's a win, I suspect (see Hooked on Golf's comment).The Armchair Golferhttps://www.blogger.com/profile/07086916747302169325noreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-43746949820436736942009-03-25T16:21:00.000-04:002009-03-25T16:21:00.000-04:00I see your point on one hand Patricia, but on the ...I see your point on one hand Patricia, but on the other with the economy and sponsorship withdrawals driving down the purses, who would turn down a lucrative offer based on loyalty to a brand that is starting to pull back.<BR/><BR/>We all strive to grow professionally and financially. If Go Daddy contacted Golf Girl and made YOU a lucrative offer that would immediately force recognition to "Golf Girl", would YOU turn it down? <BR/><BR/>I personally don't think she has a brand identity crisis. Anna Rawsons brand has been "herself" since the age of 16 when she won a magazine cover. She just won her LPGA tour card and has the skills beyond her beauty to compete professionally. If anything comes out of this partnership....I believe it will be a renewed interest for watching the LPGA. Anna and Justin..."bringing sexy back to golf".Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-11953428053018824572009-03-25T15:08:00.000-04:002009-03-25T15:08:00.000-04:00The caveman inside me doesn't care what demographi...The caveman inside me doesn't care what demographic Anna Rawson identifies with. Plain and simple, the more Anna the better.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-52676304316602318262009-03-25T14:59:00.000-04:002009-03-25T14:59:00.000-04:00I like Anna Rawson in all her elegance. I think sh...I like Anna Rawson in all her elegance. I think she has her own unique style on the golf course. You are right Patricia, this seems to fly in the face of that sophistication. <BR/><BR/>Don't get me wrong. I'm a John Daly fan too, so I understand the appeal of different markets. I would actually take this brand-identity crisis a bit farther. In five years, I wonder if people will know Ms. Rawson for her golf or her modeling. I would never ask this question about some other gorgeous golfing gals.Heather Kerriganhttps://www.blogger.com/profile/09479515041675909393noreply@blogger.comtag:blogger.com,1999:blog-2640652526116928447.post-53118417248848864202009-03-25T14:40:00.000-04:002009-03-25T14:40:00.000-04:00It's all about the sponsorship, the money.While it...It's all about the sponsorship, the money.<BR/>While it may seem to be contraditory, Anna has picked a fairly stable money source. Whether that will hurt her in the end, who knows. It doens't seem to have hurt Danica. <BR/>I guess it all depends on how controversial she wishes to be. I remember Jan Stephenson and the bathtub full of golf balls and she wasn't sponsored by anyone nearly as noteworthy as GoDaddy.<BR/>As you say, it will be interesting to see the outcome.Breezeehttps://www.blogger.com/profile/09966436181001008247noreply@blogger.com