Offer of Unlimited Sex Proves an Effective Golf Promotion

It was intended to be a prank, but the victim (in this case Gold Coast Country Club general manager Craig Baldwin) got the last laugh. 

In early December at the course outside of Brisbane, Australia, a creative prankster switched up some letters, turning a roadside billboard that announced Unlimited Golf Fees and a Golf Expo, into one offering Unlimited Sex.

Before long phone calls were coming  expressing shock, curiosity interest in the audacious offer. In the end, Mr. Baldwin seemed rather delighted with the results.