Thursday

Kardashians on Kourse to Enter the Golf Accessories Market

What the Kardashian Kollection Golf Towel might look like
The Kardashians have been called celebutantes, fame whores and TV's face of evil... and granted, those labels don't conjure up a particularly appealing image.

At the same time, the flashy family is frequently described as brilliant and talented... and few would deny the raven-haired clan's ability to collectively generate buzz and make headlines.

Over the past few years the Kardashians have harnessed this ability into an international super brand that... despite the numerous haters... manages to turn legions of consumers into ardent and unquestioning followers willing to buy any and all Kardashian-branded products.

When it was announced recently that the ubiquitous glamazons were extending their Kardashian Kollection to include home decor, it's hard to imagine there was much surprise in marketing circles. "Kardashian Kollection Home" will include products like flatware.. and candlesticks.. and bath mats and... you're probably wondering where golf comes in, right?

Well, the collection will also include golf towels... "for the men in the family"!  Other manly offerings may include beer mugs, shot glasses and playing cards.  Admittedly, in the Kardashian family golf seems to be seen as something guys do.  Girls... after all... are too busy shopping, decorating, applying make-up and... building billion dollar brands.

11 comments:

  1. A Kim Kardashian line of golf apparel would be fantastic. IMHO.

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  2. I'm amazed consistently at their ability to make relevance out of irrelevance.......why are they famous again? Because Kim was Pris Hilton's makeup artist, right? I'm totally on the Kardashian wagon....and hate myself a little for it, lol...but a I'm pretty certain if I wore KK on the golf course my husband would never golf with me again....

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  3. There's something suspicious that they chose golf products in particular when no one associates them with golf. It's so unlikely that there could be some kind of method in the madness--the same method that turned them from the family of a celebrity's sex tape co-star into a successful brand. Still, there are a lot classier golf brands out there.

    globalgolf.com

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  4. It just goes to show you, slutty sells.

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  5. I think they have to design some king of golf cap, hat whatever, just get Bruce Jenner out of the visor. It looks ridiculous.

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  6. I think this will be good for golf as the Kardshian's know how to make money. Last year alone Kim made over $8million and has become one of the most savvy marketers I've seen. No matter what you think of "them", I do think they can bring some good attention to the game of women's golf!

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  7. Yes it's me. A year older- not sure any wiser. How are you friend? Here is a link to a woman we need to get into the golf world. What do you think? Is your snow shovel ready?

    http://en.wikipedia.org/wiki/Beth_Shak

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  8. Hopefully the golf town does not want a divorce from your golfbag soon after you hook it on to your golfbag.

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  9. Hopefully Kim K's golf towel does not file for divorce from your golfbag soon after you hook it on to your golfbag.

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  10. .

    well here i go getting myself into trouble

    if women have self-esteem they go their OWN way on these matters

    if women DO NOT have self-esteem they attempt to find an alternative to their OWN public image

    i remember this being an issue with my two daughters until a rubicon had been crossed

    one very unseasonably cold day here in soFLA hit, and having just moved down, we had shed all our winter stuff from up north, like gloves

    so i improvised

    i made the kids put socks on their hands going into their pre-school class

    of course there was stiff resistance and protest from my two girls - until on the second day MANY of their school-mates also came in with socks or their hands, the boys and girls and even the teachers participated

    well what a turnaround that was in perception of foolish to fashionable in a twenty-four hour period

    i don't think i could ever bring back the corn-cob pipe for women but who knows - right ?

    it's all in the self-esteem

    puff

    puff


    frankD
    ftliquordale soFLA 33316

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